Smart motorcycle helmet wins JA’s Start-up competition

The 2017 JA's Challenge winners, the INTACT team.

Smart motorcycle helmet wins JA’s Start-up competition


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The Maltese start-up called INTACT won the annual Junior Achievement’s European Enterprise Challenge, that took place this June in Helsinki, Finland, with their creation of a motorcycle helmet that warns emergencies.

The helmet automatically calls the emergencies and relatives, in case of shock, to provide the location of the collision. “From the beginning we wanted to have a positive impact on society and our focus was to improve safety for motorcyclists on the road” says Katryna Briffa one of the INTACT members who study at the Saint Martin’s Institute of Higher Education. To them, it was an opportunity to have a “practical experience of out studies in entrepreneurship.” They competed against nineteen other start-ups from all over Europe.

Working with nearly 34,000 schools, JA aims to prepare students for entrepreneurship, from the beginning of their education in primary schools to PhD, and provide them with the skills and knowledge necessary in the entrepreneurship field. Founded in 2001, JA now reaches 3.5 millions students in over 40 countries making it Europe’s largest provider of entrepreneurship education programmes.

The JA’s Start-up program finances over 14,000 student each year, is financially supported by businesses like Microsoft, Visa and other, who sits in at the jury and awarded other challengers with specific awards.

The jury member and Visa representative Anthony Craufurd, sees the program as “ a fabulous opportunity to hear from the young start-ups and talented entrepreneurs from across Europe.” Craufurd also delivered his  special award, called Connected Commerce, to City Check, a touristic app which propose family based games to discover a city.

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