Radical wine sector reform to face New World rivals

Radical wine sector reform to face New World rivals


The European Union’s top farm official last week called for a radical shake-up of the bloc’s wine sector to meet rising competition from New World wine producers.
Reforms aimed at streamlining wine production to meet demand were badly needed to ensure the survival of the sector, Mariann Fischer Boel told reporters.
“European wines are the best in the world,” Fischer Boel said. However, despite the rich history and quality of European wines, the sector faced severe problems, she warned.
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