Italy’s new mayor of Turin is determined to promote vegetarian and vegan diets as a “priority” in her administration.
As reported by the Guardian, Chiara Appendino has said the endorsement of meat-free and even dairy-free living was fundamental to the protection of the environment, health, and the wellbeing of animals.
While the specifics of the strategy hammered out by Appendino and her party, the Five Star Movement, have not been disclosed, the city is expected to set up educational projects in schools to teach students about animal welfare and nutrition.
Earlier this month, Luigi di Maio, the deputy speaker of the Italian parliament – who would likely lead the M5S in the next general election – celebrated his 30th birthday by indulging in a vegan cake.
Meanwhile, Appendino’s surprise victory in June, in which she handily defeated the incumbent Democrat Piero Fassino, has made the 31-year-old the darling of Five Star Movement. But the new mayor’s rallying cry against meat could still backfire.
According to the Guardian, the news was met with some ridicule on Twitter. “If you disobey [the mayor’s agenda] in Turin you’ll go to bed without dinner”, said one tweet. Another critic pointed out that the mayor’s agenda lacked any mention of industry, even though Turin is the longtime home of carmakers Fiat and Alfa Romeo and is considered Italy’s industrial heartland.