Mars One is a Dutch program that aims to establish a permanent human settlement on Mars. On Monday, the company behind the program went public on Frankfurt’s Stock Exchange.
The Dutch plan is to send six people to Mars to set up a colony.
To choose those six individuals, the company claims they drew from a pool of 200,000 applicants. The competition was then down to 100 men and women. But, one of the 100 finalists told Matter that many contenders bought their way into that position.
Moreover, aspirant colonizers are being told to donate revenues from TV appearances back to the project. And the pool may have been as small as 2,071, that is, the number of those who paid the registration fee.
The Mars One project is apparently run by two legal entities. The first is a foundation, supposedly not-for-profit. The other is a limited company, that does the fundraising and went public. However, the two companies have the same chief executive and chief technical officer, that is Bas Lansdorp and Arno Wielder. The two companies also have the same address.
And yet the company has gone public using a so-called reverse listing. The Swiss company InFin (Innovative Finance) has taken over Mars One by issuing €87million new shares in its own name. For that amount of money, InFin will change its name to Mars One Ventures AG and make money on the venture.
“The Foundation has transferred all global monetization rights to Mars One Ventures in order to successfully finance the mission. Revenue streams for Mars One Ventures are sales of merchandise, ads on video content, broadcasting rights, brand partnerships, Intellectual Property, and many others,” an InFin statement read on Monday.”