Europe will have more and more to eliminate the costs of context that difficult the competitiveness agenda for the future. In a time of uncertainty and uncontrolled global financial crisis, Europe must focus more and more its attention on launching the basis for a New Strategic Agenda centered in the drivers of high growth rate and civil society capacity of creating and developing added value for the international market. More than ever, we need to develop colectively this Porter effect.
The effectiveness of this agenda against the costs of context is based on a stronger coordination among the different partners towards action:
-Develop active policies towards the participation of SME in
-Reinforcing the role of “Clusters of Innovation” as Centers of Excellence for new areas of knowledge (biotech, renewables energies, new communications);
-Reinventing the role of Universities as active players in the development of a culture of competitiveness among civil society;
-Enabling the States to progressively eliminate obstacles to investment and innovation;
The execution of the New Europe 2020 Agenda is a good example of this new strategic vision for a new agenda of excellence. But it´s not enough. It must be effectively complemented with an active participation of policymakers in disseminating the new message for the future. The Porter effect will be an effective and strong enabler to the social and economical development of the institutions and the citizens. That´s why we need new programs, new answers, new solutions.
In this way, the extremely positive experience of integrated projects like the “Poles of Competitiveness” and Clusters of Innovation across the different regions should be replicated in other European countries. It allows – as it can be confirmed by its results – a very strong commitment between the implementation of a global national economic strategy and specific areas of regional development, which is now considered by the European Union as a key enabler for the future.
This new economic strategy demands an effective Partnership Contract between all the actors (States, Universities, Companies, Civil Society), in order to build a real Strategy of Confidence in the implementation of the different policies. The focus on Innovation and Knowledge as the drivers of creating added value with international dissemination is a unique challenge that may be the answer to a new way of interaction between those who have the responsibility of thinking and those that have the responsibility of producing goods and services.It´ s time to believe in a new cycle for Europe. Reinventing the Lisbon Agenda and giving the European Actors (States, Universities, Enterprises, Civil Society) the opportunity of developing new challenges focused on innovation and creativity is in a large sense giving a central contribution to the reinvention of Europe. The Reinvention of Europe will be possible if based in the elimination of the costs of context. For that, all of us will have to give our individual and collective contribution.
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